SomaFM

SomaFM is a listener-supported, commercial-free internet radio station. Launched in February 2000 from a warehouse in San Francisco, we started with just one channel, playing “ambient” music, and developed a small but dedicated audience. By mid 2000, we had 3 channels. Our audience was small by broadcast standards – our AQH ratings were under a few hundred. By 2001, we had 7 different channels – all focusing on niche genres rarely if ever heard on commercial radio.