North of Never

Let’s face it – the music industry has changed. Advancements in technology have given nearly everyone the capability to produce music and share it with the world. In an industry once dominated by gate keepers, barriers to entry have now been torn down. This new found freedom presents its own set of challenges as the sea of music has grown exponentially. Now more than ever, the music needs the ability to stand on its own. Generally speaking, the formula for bands has remained the same.