1K Phew

(From Reach Records website bio: https://www.reachrecords.com/artists/1k-phew/) Crossover appeal is a buzzy phrase that means more to the marketers trying to sell a record than the artist trying to make it. Yet hip hop, well, hip hop done right and true bridges every gap. Even the gap between Faith and Culture. Not by abandoning the culture it’s born from, but illuminating that culture for the world to see. 1K Phew embodies authenticity, his life and his music are a showcase for the culture that forged him wherever he goes.